Social Activities

Highland Community Development Program

1. Corporate Social Responsibility (CSR) Plan
2. Organic Agriculture Development Plan
3. Highland Farmer Network Development Plan

1. Ongoing Project
2. Organic Agriculture Development and Upstream Farmer Network Building
3. Employee Engagement

The project is overseen by the management, with the Corporate Social Responsibility (CSR) team, in collaboration with the Farm and Agriculture Departments, serving as the primary responsible units for implementation.

The project is implemented 1–2 times per year (ongoing).

1. Budget for development materials (e.g., plant varieties and agricultural inputs)
2. Travel and activity expenses

Approximately THB 150,000 – 400,000 per activity

1. Supports the Company’s sustainability vision
2. Strengthens raw material security from upstream sources
3. Enhances community quality of life alongside the Company’s growth

1. Highland communities continue to face limitations in resources, knowledge, and essential infrastructure for development
2. The Company is committed to strengthening community capacity while developing a high-quality upstream farmer network to support a sustainable supply chain

1. Improve the quality of life of highland communities
2. Promote proper and sustainable organic farming practices
3. Build and expand upstream farmer networks
4. Foster social responsibility awareness among employees
5. Strengthen the sustainability of the Company’s supply chain

1. Engage at least 3 communities
2. Involve at least 30 farming households
3. Increase organic farming areas by at least 20%
4. Engage at least 50 employees per activity

Highland areas in Chiang Mai Province and Northern Thailand

1. Conduct comprehensive site assessments to understand community needs
2. Work hand-in-hand with communities to co-create development plans
3. Organize meaningful volunteer initiatives
4. Deliver knowledge-sharing sessions on sustainable organic farming practices
5. Ensure continuous follow-up and development to achieve long-term sustainable impact

1. Financial support from the Company
2. Active participation of employee volunteers
3. Close collaboration with local communities and authorities